UNICEF (United Nations Children's Fund) is the world's leading advocate for children's rights, with a strong presence in 190 countries. It strives to ensure that the international community fulfills the promises made to children in line with the Convention on the Rights of the Child, ratified by the United Nations in 1989. It works with a range of partners to improve children's well-being at the local level, ensuring that all girls and boys have the opportunity to reach their full potential.